What you say to customers
is advertising. What they say
to their friends is the truth.
Businesses should seek
advocates of their brand at
You have worked hard to build your business, and you
have worked harder to cater to your customers’ needs
and keep them happy. Even with all of your best efforts, all
it takes is one negative feedback and POOF!! It’s all gone.
That is the reason you need an active online reputation
By managing & neutralising negative feedback or a low
star rating, you can stop these little bushfires from becoming
wildfires. A direct reply, a public statement or a
social media response clarifying the issue can prevent
your reputation from taking a hit.