How To Build An eCommerce Website?
Building an eCommerce website is crucial for every brand that sells online. Their website serves as the heart of their business, and every action in and around the digital arena depends on their eCommerce website. To build such a promising website from scratch, you may have to seek help from an eCommerce development company— as they have a team of experts in different fields like UI, UX, SEO, Content, etc. Moreover, building websites from A to Z costs more than a website development platform.
In this blog, let’s unveil the various steps involved in building an eCommerce website with the help of a website builder or a plug-and-play platform which is not only cost-effective for new budding brands but eliminates their need for custom eCommerce solutions from website development companies or agencies.
Steps Involved in Building an eCommerce Website
- Choose a suitable eCommerce platform or builder.
Website builder platforms are many in the market and offer various packages based on the size of your eCommerce business. For example, the number of products, the number of web pages, etc. So, among the various options, you may have from Shopify to Wix, Squarespace to BigCommerce, choose the right free eCommerce website builder that is suitable for your business needs.
- Pick the right theme for your eCommerce website.
Choosing pre-built themes enables you to easily create multiple web pages like products, collections, home, contact, return policy, and privacy/terms. Also, most of these themes are either free or available at affordable prices. Thus, as a beginner in the industry make use of them and enjoy cost savings.
- Plan and design the web pages.
After choosing the right theme from available eCommerce website design templates, start planning for the required pages and customize them as per the needs of your eCommerce brand or business. From headers to footers, from sections to layouts, personalize all the aspects of web pages.
- Optimize the created web pages.
Optimizing the web pages and making them Google-friendly is important for your eCommerce brand to rank higher and attract more organic traffic. Ensure on-page SEO is performed for every web page on your site map.
- Integrate various tools and technologies.
Now that all the pages are created and optimized, it is essential to integrate the payment gateway, shipping vendors, cart or checkout sliders, etc. These are the most important integrations that ensure seamless customer purchases and website experiences. Access to these third-party tools and technologies also plays a role in finalizing your eCommerce builder.
- Preview, test, and launch your eCommerce website.
It is time for you to preview and test all the aspects of your eCommerce website from functionalities to compatibility, performance to securities, etc. After the test, you can do the beta launch and then the actual launch of your website or online store. From the day of launch, you can start promoting your website online via Google ads, Facebook ads, and other online marketing means.
Frequently Asked Questions
- How much does it cost to create an eCommerce website?
If you’re keen on eCommerce website design and development with custom design and features, it may cost in the range of $2500 to $7500 depending upon the requirements, customizations, and advanced functionalities.
On the other hand, if you’re a bootstrapped eCommerce brand, then you can build your website with the help of eCommerce platforms at a minimal cost— from $10 to $200.
- How to build an eCommerce website for beginners?
Beginners can easily build an eCommerce website with the help of free website builder platforms and use pre-built themes and hosted domains. The steps listed above relate to these beginners; they don’t need expertise or experience with coding or web development. Everything is plug-and-play on these platforms.
Conclusion
Now that you’re clear with how to build an eCommerce website, and understand the nuances around building an eCommerce website for your brand, you can effortlessly and quickly launch your online retail business and most importantly, with cost-effectiveness.